Hulk Hogan evolved from a sports entertainer to lifestyle brand through authenticity and expansion, with recent ventures that included a beer brand and freestyle wrestling organization.

Deeply saddened to hear of the passing of my friend and wrestling legend, Hulk Hogan. Terry Gene Bollea — known to millions as Hulk Hogan — was more than an icon in the ring. He was a man with a big heart and a genuine desire to help others. He was a proud supporter of my school… pic.twitter.com/DnohYBtpmD

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FOX Nation has announced it will stream Real American Freestyle wrestling events, starting with RAF 01 on August 30 in Cleveland. A second event is planned for the fall.

RAF Chief Media Officer Eric Bischoff joins ‘Fox & Friends’ for the big announcement on the inaugural event alongside freestyle wrestlers Real Woods and Lance Palmer.

Amongst those most affected by Hulk Hogan's recent death is Eric Bischoff and Real American Freestyle Wrestling. In turn, both have penned tributes to him.

There’s something special brewing on the wrestling mats in Nebraska. Last week’s Fargo Nationals were more than just a summer tournament. In short, they were a