Curated deals were once seen as a smart way to bring structure to programmatic chaos. Today, they’ve become table stakes.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

Last month, during Cannes Lions, Netflix announced that its ad inventory will be available to buy programmatically via Yahoo ...

Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem ...

Amazon locked in two more publishers for its AI shopping engine; AI companies are working on web browsers now; and platforms ...

Layser spoke to AdExchanger about how AI is transforming how advertisers value media and the implications for publishers ...

YouTube accounts are uploading recent Hollywood movies, racking up views while advertisers (and sometimes creators) remain in ...