Elf on the Shelf is 20 this year. The ritual- where an elf doll is moved at night for kids to wake up to - is a holiday tradition for families, even famous ones.

The holiday magic doesn’t have to die with adulthood — you can always recreate it for the kids. “That time our daughter set up cameras to catch her Elf on the shelf flying,” the video text read. “So ...

From recruiting teenagers to keeping it simple, families reveal how they manage the nightly holiday ritual without losing ...

Essex mother of four Kirsten Boisvert has launched a genius tech twist on the Elf and the Shelf tradition, and families ...

One mum has shared some clever Elf on the Shelf ideas you can borrow for your own kids. The parent often shares her hacks, ...

The Elf on the Shelf is actually magic, capable of watching the children every day and reporting back to Santa each night.

Elf on the Shelf pulls a hilarious prank on Dad. Good Vibes Only is your new favorite spot for motivating and uplifting content! From fun times with the family and cute memorable moments to positive ...

It’s that time of the year when Santa Claus’ helper, the Elf on the Shelf, is sent to ensure that kids are on their best behavior before Christmas. While staying at your house, an elf will ...

For as long as twin sisters and co-creators of popular children’s book “The Elf on the Shelf” Christa Pitts and Chanda A. Bell can remember, Santa’s little helper, an elf, has been a part of their ...