If City do end up earning £100m a season, this deal with Puma would eclipse Manchester United’s link-up with Adidas. United agreed a 10-year, £90m a season deal with the German manufacturer in July 2023, though that too is impacted by performance.

Puma and Manchester City are understood to have made Premier League history through the finances of their brand new kit deal, formally announced on Tuesday.The German sportswear giant first became

Manchester City have struck a £1bn deal with Puma for the biggest kit sponsorship contract in Premier League history. The 2023 Champions League winners will earn around £100m a year from the sportswear company in a long-term agreement that will last at least a decade.