That consternation occurs when you see wavelengths on two opposite ends of the visible light spectrum –red and violet—in the ...

Fall science While daytime temperatures are important, cool nights are especially crucial for producing those bright red colors. The cooler nights help sugars build up in the leaves, which are ...

I’m an associate professor of color science, a field that combines physics and perception. Color scientists are interested in learning more about human vision and applying that knowledge to make ...

Why leaves change color: The science behind autumn's vibrant transformation The scientific reason behind the fall foliage explained ...

UC Berkeley scientists tricked the eye into seeing "the greenest green" they'd ever seen. They say it could transform how we ...

Chosen nearly 100 years ago, the science says the more-orange-than-yellow color is close to the perfect choice for the job.

ColorLogic announces the appointment of John Seymour as color science lead. An applied mathematician and color scientist, Seymour brings more than 25 years of experience.