Continuous digital connection has fundamentally transformed the entire customer relationship lifecycle, from sales and marketing through to customer service and renewal. In place of the sporadic sales ...

Learn which PPC KPIs truly matter, move beyond vanity metrics, and report performance in a way that protects your budget and ...

Key performance indicators (KPIs) are the foundation of qualified decisions. It doesn’t matter if you’re testing a concept, bringing a product to market, introducing a new feature to a mobile ...

The communications landscape is transforming quickly and the methods used to measure success are evolving along with it. PR & Marketing teams can no longer rely solely on quantitative metrics; they ...

Solitics brings clarity to brokerage KPIs, helping brands connect marketing efforts to business outcomes. For online brokers operating in one of the most competitive digital landscapes, growth isn’t ...

Key performance indicators (KPIs) have always mattered, but they are now more relevant than ever in the healthcare industry, as providers make the shift to value-based care. While there are many ...