I know I need to work with someone, but I’m not sure where to find that person/company. I am confused by the various vendors offering these services. I’m not sure where to even start. I’ve hired ...

In my almost 15 years of experience in luxury design, I had the opportunity to meet some of the brightest minds, most talented people and most prolific over-achievers in the industry, and got a good ...

Forbes contributors publish independent expert analyses and insights. Sonia Thompson has been covering inclusive marketing since 2018. This article is more than 3 years old. NEW YORK, NEW YORK - ...

New research in psychology identifies five types of brand hate, and their impact on behaviour. In our age of personal branding on social media, brand hate is one of the ways in which consumers ...

Leverage the STEP Content Framework to create diverse, engaging, and impactful LinkedIn content. Balance storytelling, thought leadership and personal content to boost credibility and connection on ...

Is your made-up name rendered in a sans-serif type, with thiiiiiiiis much white space? Congratulations! You are a bland. The worst branding trend of 2018 is the one you probably never noticed. I call ...

With Google selling other media and advertisers ready to test an eBay-powered national TV marketplace, some publishers worry that automated, auction-based ad systems may be out to replace the brand ad ...