The new look includes three fresh logos inspired by vintage car fonts.

When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...

Many people grew up playing with toys that now sit forgotten in storage bins or attic boxes. But some of those same toys—especially rare or well-preserved ones—have become highly valuable collector’s ...

If you were looking for information about an antique toy, there’s a good chance that Tom Sage Sr. knew something about it. The late Allentown resident was known for his extensive collection of the ...

A confluence of greater interest, the rise of online marketplaces and growing support from associations is making antique old toys worth millions. In 2024, a group of researchers valued the toy ...