Mattel wields the power with a tribute to the 1980s with their new Barbie Masters of the Universe Princess of Power She-Ra doll! Blending the glam of Barbie with the might of Eternia's iconic heroine, ...

Prices vary depending on the doll’s condition, but many of these iconic holiday Barbies are on sale for a pretty penny. Do ...

There's something a little different about Barbie in 2015 — she's not just a doll anymore, but a full-fledged superhero. Mattel's Barbie in Princess Power is debuting this week at the New York Toy ...

ALBUQUERQUE, N.M. (WHAT THE TECH?) — Little girls may have dreamed of playing with a princess Barbie doll, but many parents dreamed of making money off of the collectible toys. If you have some old ...

Barbiemania continues to reign supreme! And now, the AI Barbie filter is taking over Tik Tok. Transforming us mere mortals into Barbie and Ken dolls, the social media trend is bringing Barbieland to ...

She-Ra, Princess of Power, was first introduced to Masters of the Universe fans in 1985 To celebrate 40 years of fighting evil and saving the day, Mattel has announced the first-ever She-Ra Barbie The ...

The cardboard box that enclosed the Princess of the Portuguese Empire Barbie doll was torn into small pieces that fell beneath the wooden park table where 3-year-old Mariah struggled to set her free. ...

Six-year-old Yvette Ibarra holds a Dancing Princess Barbie doll while shopping at a Toys "R" Us in Monrovia, Calif. Associated Press file photos (Associated Press file photos / The Spokesman-Review) ...

My Little Pony and Elmo are going to have to make room for Princess Anna and the rest of her Disney pals. Hasbro, which makes toys under the first two brand names, scored a crown possession on ...

When last we saw Barbie come to the DS, she was starring in a side-scrolling platformer based on her latest direct-to-DVD movie. This time around, the theme's the same – as Barbie as The Island ...