Melissa Kravitz Hoeffner has spent over a decade working as a writer in New York City. She currently covers all aspects of food, dining, travel and lifestyle trends and the intersection of culture, ...
NEW Eggo® Fully Loaded Waffles inspired Eggo's collab with The Surgeon to drop the first-ever Eggo Fully Loaded Kicks in two flavorful colorways: Chocolate Chip Brownie & Strawberry Delight CHICAGO, ...
It's the waffle version of The Upside Down. Eggo waffles hold a lot of sentimental value to me, even if it's been years since I last ate them. Growing up, sleepovers at my grandparents' house always ...
In 1972, the Chicago-based advertising firm Leo Burnett provided Kellogg's with a new slogan for the company's newly-acquired waffle brand. It was simple and catchy: "L'eggo my Eggo." Now, over 50 ...