Hi everyone! In today's video I'll be doing asmr for people who badly need sleep! I've brought with me both new and classic ...

You can sell a haircut, but how do you sell the feeling of getting a haircut? This was the question that led sports-themed haircutting franchise Sport Clips to ASMR audio ads. Now Veritonic has ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. When hair salon franchise Sport Clips wanted to promote its ...

Mt. Rainier coffee will provide people in Japan with a link to soothing Seaman ASMR tracks when they scan a QR code on the company’s drinks. The deeply soothing water-themed ASMR sounds are meant to ...

In a study conducted by the yoga alliance, 12% of American adults meditate. Some people use oils and herbal remedies or find a meditation leader on YouTube. ASMR stands for autonomous sensory meridian ...

Specsavers’ latest 30-second spot takes inspiration from the ASMR social media trend that amplifies everyday sounds. In the ad, viewers see and hear the noises of a bus, a tent being unzipped and a ...