Rare Beauty is taking its first swing at fine fragrance — and it’s hard to miss, especially if you’ve walked past a ...

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Rare Beauty first dipped its toe into fragrance in 2023 with its Comfort Body Care line, but now it’s diving in head-first ...

Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch ...

Rare Beauty’s new Rare Eau de Parfum is a warm, spicy gourmand with a hint of musk that Gomez and the team have been ...

Thoughtful design, global ingredients, and a versatile gourmand profile make Rare Eau de Parfum stand out in a crowded ...

Rare Beauty is launching their first perfume: Rare Eau de Parfum. The warm, decadent fragrance can be worn on its own or ...

Selena Gomez is promoting Rare Beauty's first-ever fragrance in her bathrobe, her 8-carat engagement ring, and pretty much ...

Singer and actor Selena Gomez's brand Rare Beauty has just debuted its first ever perfume, and it's already getting high ...

A new perfume launch from Rare Beauty stands out with a sleek, ergonomically designed bottle and a memorable blend of caramel, pistachio and pink pepper ...

Three scratch-and-sniff billboards for Selena Gomez’s Rare Beauty have been installed in Manhattan. When passersby agitate ...

Rare Beauty Rare Eau de Parfum will be available at Sephora and on the brand’s website. At the same time, Rare Beauty is releasing layering balms in four scents (Amber Vanilla, Floral Peony Blossom, ...